Alex Henige, our ecogenius of the day

Alex Henige diseño de Alexandra Da Cámara
Por: Marisela Valero
Última actualización el 26 mayo, 2021

Meet Alex, our ecogenius of the day

Alex Henige diseño de Alexandra Da Cámara

Alex Henige diseño de Alexandra Da Cámara

With some colleagues he founded the company Reduce. Re-use. Grow (RRG) where they have developed an alternative paper cup that could be the definitive solution to this great problem where millions of paper cups end up in seas and garbage dumps.

The cup of coffee that Alex’s team has created is made up of a component similar to plastic, but of plant origin (biodegradable) that after its manufacturing process, native seeds from different regions are embedded depending on where the cups are distributed. These cups are fully functional and the seeds are not affected by liquid or heat thanks to the protection of the biodegradable material.

Planting guidelines are printed on the bottom of the cups, instructing consumers to open the cup, immerse it in water for approximately five minutes, cover it in soil, and then watch the plant or tree develop.

Cool right?

To learn more about this project visit https://eltierrero.com/?p=5332

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Por: Marisela Valero

Psicóloga, Master en Ciencias de la Familia, Ambientalista, Podcaster, con más de 20 años de experiencia en producción radial y multimedia.

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